When buyers search or ask AI what to use, find out if it's you.

Parlor shows software companies where they come up on Google, Bing, and five AI assistants, works on what's holding them back, and shows honestly what changed.

Free checks open soon
  • Free
  • No card, no sales call
  • 25 buyer questions checked
How it works

See it. Fix it. Track what changed.

No reports you have to decode, no agency retainer. Just where you show up, what to do, and what changed since your last check.

01

See where you show up

We check the searches your buyers make on Google and Bing, and ask ChatGPT, Perplexity, Claude, Gemini, and Google's AI the same questions. Then we show who comes up instead of you.

Real buyer questionsGoogle + Bing5 AI assistants
02

Agents do the work

Agents draft articles and comparison pages, fix site problems, and draft LinkedIn posts. Nothing goes live without your OK, and you see the cost before anything runs.

Article writerSite fixerLinkedIn draftsReddit thread watcher
03

Track what changed

Every week we check again and show what changed since your last check, next to the work that shipped in the same period. When something didn't move, we say so.

Weekly checksPlain-English reports
What we check

Built for products people research before they buy

Software buyers compare, read reviews, and ask AI for a shortlist. Parlor checks each of those places.

The questions your buyers ask

"Best scheduling app for a small plumbing crew""Fieldbase alternatives""Is scheduling software worth it for a small team?"

What we look at

  • Who AI assistants recommend for those questions, and the sites they quote
  • Your Google and Bing positions for the same searches
  • Your share of picks next to up to 3 competitors you name

What we work on

  • Comparison and alternatives pages AI can quote
  • Pricing and product details in a form AI can read
  • Site fixes that help Google and Bing find your best pages

Software companies in the United States come first. Affiliate sites are next, then trades and other local businesses.

Pricing

Start free. Pay when you want help.

Every plan includes the free monthly check. Prices in US dollars. Paid plans open after the self-serve check does.

Free

$0

See where you stand, once a month

  • Monthly check on Google, Bing, and 5 AI assistants
  • Your score and top 3 fixes
  • Step-by-step instructions to fix them yourself
  • Agent library open: add any agent, buy credits to run it

Starter

$39/mo

or $29 a month, billed yearly

Track it every week and fix it yourself

  • Weekly checks on 50 searches: Google, Bing, and AI
  • Site health check with fixes you can do yourself
  • Rescan anytime · 2 a month
  • See who AI picks instead of you
  • Sites AI quotes that you're missing from
  • Ask Parlor anything about your results
  • 30 agent credits a month

AutopilotMost picked

$99/mo

or $79 a month, billed yearly

We do the work: you just approve it

  • Everything in Starter
  • 8 articles a month: ask for one whenever you want
  • Rescan anytime · 4 a month
  • Site fixes published for you on WordPress or Webflow
  • One inbox to approve everything before it goes live
  • 150 agent credits a month
Questions

Questions people ask us

Can I sign up today?

Not yet. We are running the first checks by hand for software companies in the US. Paid plans open after the self-serve check does, at the prices on this page.

Can you guarantee a ranking or an AI recommendation?

No, and be wary of anyone who does. Google, Bing, and AI assistants decide what they show, and they change how they decide. What we promise is what we control: we check every week, do the work we say we'll do, never publish anything without your OK, and show you what changed, including when something didn't work.

Do I have to give you access to my website?

Not for the free check or Starter. For Autopilot, connecting your site lets us publish the fixes you approve. If you'd rather not, we'll send ready-to-paste files and simple instructions instead.

Do you do regular SEO too?

Yes, it is included. The same weekly check covers your Google and Bing positions and the site problems holding you back. Agents do most of the work, and you approve anything your customers will see.

Will AI-written articles hurt my site on Google?

We don't mass-produce content. Every article answers a specific question your buyers ask, is checked against your real product details, and nothing publishes until you approve it.

What are agent credits?

Credits pay for the extra helpers you add from the agent library, like LinkedIn posts or the Reddit thread watcher. Anyone can add agents, even on the Free plan. Starter includes 30 credits a month and Autopilot 150. You always see what a run costs before it runs, and credits come back if a post fails or you pull it.

Can I cancel anytime?

Yes, from your billing settings once plans open. You can also drop to the free check instead. Anything we published on your site stays yours.

Find out what AI says about you

Free. No card, no sales call.

Free checks open soon